Objective: 

To alleviate the financial stress on the athletes by upskilling them in domains of high employability

Research & Approach Methodology: 

1. Problem: Most athletes lack the financial knowledge to manage the large sums of money they’re earning and come under financial stress within 2 years of retirement
2. Key Initiative: Provide tools, education and access to invest their money in companies and/or themselves

Insights: 

1. Key Insights were: •Average age of retirement of NFL, MLB, NBA, NHL are 35, 56, 48, 55 respectively

2. 1 of 6 players files of bankruptcy after retirement

3. Thus, they need: 1. Financial Training 2. Career growth opportunities 3. Acceleration programs specifically for Athletes

4. North America accounts for 42% of total app sales. Thus, training retired professional athletes at these boot camps can be a potential solution

5. Top Placing Bootcamps: -General Assembly -Hack Reactor -App Academy -Coding Dojo -Code Fellows -Product School -Tech Elevator -Fullstack Academy -Flatiron School -Springboard -NYC Data Science Academy -The Data Incubator -Bloc -Metis

6. Top Employers: -Google -Microsoft -Amazon