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If you’ve ever waited 30 minutes for a coffee delivery and wondered if there’s a better way—there just might be. In several Dublin suburbs, residents can now get their caffeine fix dropped into their backyards by drones in under three minutes, thanks to a nimble Irish startup named Manna. But the story here isn’t just about coffee—it’s about how a lean, well-engineered company is beating giants at their own game.
In the world of influencer marketing, standardization remains elusive — and that’s not just a headache for creators. For brands, especially those led by seasoned founders and marketers, the absence of a pricing benchmark has turned influencer engagement into an unpredictable negotiation. A recent case study featuring fashion creator Molly Nelson reveals how divergent the pricing landscape is, even for mid-tier influencers with a consistent presence across platforms.
